Transformation of Maxi Zoo Italia stores to Arcaplanet is complete

The signage was modified in every retailer and the clicking&acquire software was began. The reorganization of the interiors of the shops shall be accomplished in the summertime.

Conversion of 113 Maxi Zoo Italia shops to Arcaplanet was accomplished over a two-month interval: In different phrases, all the previous Maxi Zoo shops modified their signage and have become lively with the clicking&acquire service launched by Arcaplanet in July. The software program change and the alternative of money registers additionally grew to become efficient from 1 October.

That is why Arcaplanet Group is able to formally launch its new route, powered by greater than 490 pet shops distributed throughout Italy, a complete of two,700 staff, an e-commerce channel and multiple and a half million loyal clients.

reshaping course of – will embody the inside of bought shops (already accomplished for 21 shops) – It can expire on the finish of July 2023. These shops have been renovated by way of format, coloration and providers.
As a part of the identical integration mission, after a interval of experience alternate, the primary coaching section for the roughly 1,000 gross sales staff that Arcaplanet recruited into the Academy program was launched and new sources have been raised to affix the group of pet consultants. by means of programs organized by business consultants reminiscent of veterinarians, trainers, behavioral specialists and nutritionists.

“We are able to say that Arcaplanet’s new route has successfully began,” says Agrifarma CEO Nicolò Galante. A path that shall be characterised by important investments, hiring and new providers for purchasers and their pets. The group’s omnichannel construction is getting stronger: we foresee investments within the growth of the bodily community and the digital facet between e-commerce improvement, information assortment and digitization.”